Asking the right interview question. It’s an internal question that most people ask themselves when they’re starting their own podcast or Hangout On-Air. “How do I fit questions into a 30 minute segment?” “What do I ask my potential guest?” “What do I do when the guest gets off topic?” Let me give you a few interview tips that I h
This last week I was scheduled to meet with a group of instructors for a local networking webinar. The purpose of the webinar was to demonstrate the process of checking-in attendees to each of our own personal events and following up with each attendee before and after we taught or session.1 In typical fashion, the host and fellow instructors jumped on the call and did the bas
If you’ve been a subscriber to this blog for quite some time, you’ve learned that the success of your Google+ profile/page is reliant on one person: YOU. Things just don’t “happen” by having a profile if you’ve loosely “been on” Google+. As with all things, you have to work toward building a group of individuals that can reciproc
I think we can all agree on the value of images inside of blog entries and social media posts. Pinterest has shown a lot of people the value behind driving traffic to your blog, but what does that say for all of the other social networks that are out there? Does it mean that Google+ and Facebook don’t have the image clout that Pinterest does? Well, I’m not going to
I’m going to try and keep this week’s post as simple as possible and give you a few tools that might make your life easier. If you know about these tools, then GREAT! If not, I’m hoping that they can improve your productivity over the course of the next year. As with most things brand new, just know there may be a slight learning curve when you learn them, bu
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Shannon Hernandez is an on-air radio personality, podcaster, and social media/online resource. He assists small business owners optimize their marketing efforts through cloud productivity suites and increase their visibility on social media. He is also an authority on podcast generation and audio imaging production.